Author - anna

EverCrisp® is Named the H-E-B January Apple-of-the-Month

EverCrisp® Apples with Tajín® Seasoning Available at Forty H-E-B Stores Across Texas San Antonio, Texas (January 7, 2019) –  H-E-B, a leading Texas retailer that operates more than 350 stores under the H-E-B name and nine Central Market Banners, has designated EverCrisp as their January apple-of-the-month. The MAIA-1 apple variety, marketed as EverCrisp, combines the best [...]

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The Search for the Next Honeycrisp Apple – Bloomberg

“There are so many apples that are just as good or better,” says Tom Maynard of Maynard Farms in Ulster Park, N.Y., who has pick-your-own orchards in the Hudson Valley and brings his produce to McCarren Park in Williamsburg, Brooklyn, N.Y., on the weekends. “A Honeycrisp is sweet, crunchy, juicy—and that’s the [...]

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New Wave Varieties Upset the Apple Cart – OZY

“Lynd Fruit Farm in Pataskala, Ohio, is packed every autumn with folks who come to pick more apples than they know what to do with. The trees are laden with ripe fruit, ranging from supermarket staples such as Red Delicious and Gala to the locally developed Melrose and the [...]

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Growers, Distributors Celebrate Ever-Growing Demand for EverCrisp as 2018-19 Season Arrives

Supply Doubles Year-Over-Year for MAIA-1 variety, marketed as EverCrisp; “The Apple Sells Itself” Newcomerstown, Ohio (Nov. 7, 2018) –  Supply for MAIA-1 apples, marketed as EverCrisp®, has more than doubled for the 2018-19 season, and growers and distributors are anticipating strong demand at retail and on farm. All told, there [...]

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The Quest for the Perfect Apple – Vox

SweeTango, Zestar, Rave, Cosmic Crisp, EverCrisp, Arctic, Kissabel, Envy — these creative names all belong to new designer apples hoping to satisfy your taste buds. Farmers are racing to grow and sell the perfect apple, one with the best texture, the best crunch, the best flavor — even an apple that won’t [...]

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EverCrisp: A Club for Everyone – Good Fruit Grower

“’Tis the season for college football rivalries to get heated, but apple growers across the Midwest, no matter their Big 10 team allegiance, are united in their enthusiasm for EverCrisp. The Ohio-bred apple is being embraced by growers in Pennsylvania, Michigan, New York, Ohio, Indiana and more — pretty much [...]

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Creating New Apple Varieties in Canfield – WFMJ-TV

“The group was very, very fortunate to stumble across EverCrisp right out of the block. EverCrisp is a truly unique apple. An apple that has sweetness and crunch, and the crunch will stay, hence the name EverCrisp.” – David Hull, White House Fruit Farm “We are raising the bar on [...]

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