Brian Garwood, Garwood Orchards in LaPorte, Ind. Business: U-pick and retail farm market, wholesale/packers “Customers love it on first bite,” says Brian Garwood of the MAIA-1 apple – [...]
Gus Heinicke, orchard manager, Columbia Fruit Packers in Wenatchee, Wash. The MAIA-1 apple – marketed as EverCrisp® – may be the next big variety at Columbia Fruit Packers. “I’m going to plant more acres so we can move forward with EverCrisp,” says Gus Heinicke, one of the orchard managers for Columbia [...]
Vinnie Latessa, produce director at Heinen’s Grocery Store Business: Local grocery chain with 23 store locations in Cleveland and Chicago “EverCrisp® apples have the characteristics customers are looking for in a new apple: it’s a hard, crisp apple with sweet flavor. Customers love them,” says Vinnie Latessa, produce director at Heinen’s [...]
Dave Rennhack, Rennhack Orchards Market in Hart, Mich. Business: Retail farm market It’s only the second season MAIA-1 apples – marketed as EverCrisp® – have been available at Rennhack Orchards Market in Michigan, but the apple already has a following of its own. “Our customers are flavor customers,” says co-owner Dave [...]
Peter, Sr. Extension Associate at Cornell University, adds his thoughts to ‘Adam’s Apples’ blog evaluation of EverCrisp. “This is a late season winner in the Hudson Valley. The fruit is rock hard, very dense, proving to be a long-term cold storage keeper, not requiring CA. Over time I find its flavor [...]
Heads-up Honeycrisp apple fans. There’s a new temptation on the tree. It’s called EverCrisp, born of a wildly popular Honeycrisp mother and Fuji father, and inheriting the fabulously explosive taste and texture of each. Read the Cleveland Plain Dealer’s full story.
Sweet, Firm and Crunchy: EverCrisp® Apple’s Late-Season Arrival + Durable Storage is Ideal for Holidays and Into the New Year Newcomerstown, OH (Aug. 7, 2017) – When it comes to exciting new apples arriving this fall, the best will be saved for last: EverCrisp® expands its availability this year as a [...]